Professional website translation services for a global audience
Whether it involves a blog, website or other online platform, Business Language Services has over 30 years translating websites and online content into over 400 languages. In an increasingly digital world, your website is often the first impression that clients get of your business, so making this available in your clients’ languages is essential to developing and maintaining a global customer base.
Website translations in just four simple steps!
Quick, Simple and Reliable: Website Translations Made Easy
Our website translation services are designed to make the entire process – from getting a quote to delivering high-quality translations – as simple and seamless as possible:
Initial Consultation
We assess your content, determine its word count and provide a clear cost and timeline. Our project managers discuss your needs and assign expert linguists for your industry and audience.
File Preparation
We review your exported CMS files to ensure all text is included. For code files like HTML or JSON, we address necessary coding adjustments alongside translation.
Translation
Expert translators deliver high-quality translations, revised by a second linguist and quality-checked by our team. All linguists work in their native language for precise localisation.
Implementation
We finalise files with necessary adjustments (e.g., language codes, fonts, formatting) for seamless reimport into your CMS.
Bespoke website translation and
multilingual SEO services
At Business Language Services, we provide website translation and multilingual SEO to
help you expand globally and gain online traction in new markets.
Full website translation
Translating your entire website is the best option to give your international customers a truly immersive experience.
Ideally, it is best for us to work directly with the source code of your site, so that we can ensure that nothing is missed. In addition to the core page content, this will include all the navigation menus, pop-ups, headers and footers, giving the site a polished and seamless feel.
We can work directly with most web development file formats, such as HTML, XML and JSON. Alternatively, you can export the content into a file format such as Word or Excel, if you prefer.
Individual web page translation
If you have a particular page or set of pages that are targeting a specific market, then we can also translate these without translating your entire site.
Individual webpages that often require translation include:
- Blog posts
- Customer reviews and testimonials
- Online adverts
- Digital brochures
- Email marketing campaigns
- Online newsletters
Providing these texts in the language of the market they are targeting will improve customer engagement, without the time and cost of translating your entire website.
Multilingual SEO and content creation
Referred to by many names, including SEO, copywriting, content creation and transcreation, this highly creative process involves our linguists writing new bespoke content in the target language, using your original content for inspiration and guidance only.
Tailoring the content to the specific target market means that it may be completely different to the source, but it will be more relevant in the target language, culture and market.
As a result, this must be completed by a highly skilled and experienced linguist, since they are entrusted to remain consistent with your brand’s values whilst adapting the message, tone of voice and content to their native language and culture
Why is website translation important?
A company’s website is one of the most important elements of its brand image, and a key factor in customer engagement, allowing visitors to engage directly with you.
If your business operates in multiple markets – or you are looking to expand your global reach – allowing your customers to interact with your website in their own language is critical.
It establishes trust and relatability with your customers, improves their user experience and ultimately improves international customer acquisition rates.
Major benefits of website translation include:
- Expanding your target audience
- Improving user experience
- Building trust and credibility
- Improving SEO ranking
- Enhancing brand awareness, image and reputation
- Increasing international sales
Choosing the right website translation provider
For over 30 years, we have been providing high-quality web translations that are perfectly tailored to our clients’ core values and brand image.
Our team of expert linguists and project managers will take care of every stage of the process and ensure that your online content conveys your message in the best possible way, no matter its length, subject matter or complexity.
